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Privacy Policy

(Updated July 2023)

Capital Economics is committed to respecting your privacy and protecting your personal data.  This Privacy Notice explains how we collect and use your personal data and your rights in relation to your personal data.

We are committed to deal with your personal data in accordance with all applicable laws concerning personal data including the Data Protection Act 2018.

About Capital Economics and this Privacy Notice

This Privacy Notice provides you with information as to how Capital Economics uses your personal data. This includes personal data we will collect about you when you use our website or when you use or are a recipient of our services, as well as some information which we obtain from other sources.

Personal data is information which relates to an identifiable living person. This may be information such as your name, address, phone number, business email address and other personal details.

References in this Privacy Notice to Capital Economics means the companies within the Capital Economics Group. Please see the Contact Us section at the end of this Privacy Notice for a list of such companies and their contact details. For ease we will refer to “Capital Economics” or “we” or “us” throughout this Privacy notice.

This Privacy Notice also applies if you use any of our products and services including on a trial basis. This Privacy Notice also applies if you contact us or we contact you about our services, whether by telephone, email, SMS, post, push notifications or via third party platforms (including websites or social media platforms).

Personal data we use

We process (or use) various types of personal data. This includes information you provide to us and information we create when providing services to you or other clients. For more details of the personal data we process and how this data collected or obtained, please see the table below.


Categories of Data



Identity and contact information

Your business’s name, your job title, your position within that business, your business email address, your business telephone number(s) and the address of the business.

Provided by you when you use our services including on a trial basis or our website or otherwise contact us.

We may also receive this information from third parties who provide this to us.

Marketing preferences

Data recording your preference to receive marketing communications or where you have opted-out of marketing.

This information will be created when you provide contact information in the course of an interaction with us;  for example when you apply for a service, attend a webinar or live event or when you update your marketing preferences.

Client records

Records of products or services you have used and log in records.

You provide much of this information yourself when you use our services including free trials. We will also generate this information in the course of providing and monitoring use of our services.

Questions submitted by you to our economists

Economic related questions submitted by you as part of our services for addressing by our economists or other third parties we may feel have useful input.

You provide this information yourself when using certain of our services. This information may be submitted online, by email or collated when attending an event such as a round table discussion.  We will of course remove any confidential information from any question before using it and may also reword the question.

IP addresses

IP addresses of those visiting our website.

We use these to link to the email addresses of people we have in our database.

Recordings of you

Images recorded on CCTV or other equipment which are used to protect our clients, employees and property.

We may record images of you if you visit a location where CCTV is in operation.

Job Applicants

Categories of Data



Identity and contact information

Your name and address, email address and telephone number(s) and date of birth.

Provided by you or by a recruitment agency when you apply for a job with us.

Application information

Any information about you that is provided on a CV, a covering letter or email or other application form.

Provided by you or by a recruitment agency when you apply for a job with us.

Details about your qualifications, employment history, skills and experience  and suitability for employment.

As per category of data. 

 Provided by you or a recruitment agency when you apply for a job with us. Equally provided by a third-party referee.

Current level of remuneration

Current salary and benefits if applicable.

Provided by you or a recruitment agency when you apply for a job with us.

Information confirming your entitlement to work in the place we are employing you

Copy passport and proof of address

Provided by you or a recruitment agency when you apply for a job with us.

Written notes

Written notes that we make during the recruitment process including any interview

Written by us based on information we share during the recruitment process.

Information providing you with the outcome of the recruitment process

Any correspondence between us

Written by us or you.

Recordings of you

Images recorded on CCTV or other equipment which are used to protect our customers, employees and property.

We may record images of you if you visit a location where CCTV is in operation.

We may also process special categories of more sensitive personal data as per the table below:

Categories of Data



Equal opportunities monitoring data

Information about your ethnic origin, health, religion or belief, marital status or age

Provided by you or a recruitment agency when you apply for a job with us

Health Information about your health including any health condition, health or sickness records

Information about your health including any health conditions, health or sickness records

To allow us to make any reasonable adjustments

We will collect additional personal information in the event that your application is successful. After you start work, your information will be processed in accordance with our employee privacy notice, a copy of which will be provided to you with your offer letter.

How we use personal data

We use personal data for a number of different purposes. We will only use your personal data where there is a legal basis for doing so under data protection laws and the table below identifies these (more than one legal basis may apply in some situations). In summary, the relevant legal bases are:

  1. Consent: you give consent for us to process your data for a specific purpose;
  2. Contract: the processing is necessary for us to fulfil a contract or agreement with you;
  3. Legal Obligation: the processing is necessary to comply with the law; or
  4. Legitimate Interests: the processing is necessary for our legitimate interests.

The purposes for which we process personal data and the legal bases for doing so in each case are:


Lawful basis for processing

Providing services to you where there is a contract or agreement with you or where we provide services on our terms and conditions of sale or service.

Contract-we need to process your data to provide these services to you in accordance with that contract or agreement.

Providing services to you when you have asked for or paid for those services (including free trials) but we don’t have a contract or agreement in place with you.

Legitimate interests-we need to process your data to provide these services.

Procuring services from a third party (for example when we “buy in” economic data to re-distribute to our clients ).

Legitimate interests-we need to provide your details which may include email address, log-in details and identity credentials to a third party so the services you have requested can be provided.

Client services-dealing with enquiries, complaints or claims relating to our services.

Legitimate interests-we may need to process your data so we can handle and resolve any enquiries, complaints or claims.

Marketing our own products and services directly to our clients and prospective clients.

Legitimate interests-we have a legitimate interest to market our products and services to existing and prospective customers. You always have the right to opt out of direct marketing. See the section below (More information about marketing) for more information.

Enhancing our clients’ experience of our services and website.  For example, we may use information on your visits to our website to evaluate and understand how you use our website and services and how long you spend and to tailor experiences for you and other clients.

Legitimate interests-we sometimes need to process your personal data to understand how you use our services so we can enhance them for the benefit of you and other clients.

Market research and analysis and the development of new services.

Legitimate interests-we sometimes need to process personal data to develop new services we can offer you and others.

Security, preventing fraud and money laundering and taking action against fraudsters and people committing offences

Legitimate interests-we sometimes need to process personal data to protect rights, property and for personal safety. See the section below (who do we share your data with) for more information.

Prevention and detection of crime including the use of CCTV to protect our employees, property and clients.

Legitimate interests-we sometimes need to process personal data to protect the rights, property and personal safety of our staff and clients.

Complying with the law including regulatory requirements.

Legal obligation-to comply with our legal obligations including health and safety obligations we sometimes must process personal data.

More information about marketing

We would like to keep in touch with you about products and services that may interest you. Organisations can process personal information for direct marketing purposes where it is necessary for their legitimate interests. We have a legitimate interest in promoting our products and services, but we will always comply with all privacy laws and your right to object.

You have a choice as to whether you wish to receive these communications and may choose to not receive these communications at any time. We will not send you these communications if you opt out or otherwise ask us to stop direct marketing.

We want to ensure that our marketing communications relating to our products and services are relevant to your interests. We may use personal data to understand your interests better so we can predict what other information you may be most interested in.  To do this we may look at your browsing behaviour and subscription history. We may also measure your response to marketing communications relating to the products and services we offer which enables us to offer products and services that better meet your needs as our clients.

We may also use the IP addresses of those who use our website to link to those people whose details we have on our database and to then send appropriate marketing to those people.  We may also use IP addresses of those people using our website who are not currently on our database and also send marketing to them

In addition, we may also use the IP addresses of those using our website to target promotional activity via email and digital advertising platforms such as social medial platforms.  Individuals receiving marketing emails from us may of course opt out of those emails at any time.

Changing your marketing preferences

You can change your marketing preferences by emailing us at, by using the “unsubscribe” link in our marketing emails or by contacting  us via the contact details in the Contact Us section. If you do this, you may still receive service related communications from us.

Who do we share your personal data with?

Relevant employees or agents within the Capital Economics Group may access your personal data for the purposes above.

We may also share your data with third parties where those parties are involved in the provision of our products and services.

We may also share your data with other organisations or public bodies for legal purposes such as the police, law enforcement agencies, fraud prevention agencies or other bodies where it is necessary or appropriate for the prevention or detection of crime or to protect the rights, property or safety of any person.


Like most other websites, ours uses cookies and similar technologies. A cookie is just a simple text file which contains an identifier used to store basic information and settings relating to your device and preferences. Cookies are really useful because they allow our website to ‘recognise’ you via your device and recall your settings and preferences from previous visits.

For further information, please see our “Cookies notice” at /terms-of-website

Transfers of personal data outside of the UK/EEA

We may sometimes need to transfer personal data outside of the UK or EEA for example to one of the members of our Group located in Singapore, the US or Canada.

We may also send information outside of the UK or EEA where we use a service provider or technology provider based overseas.

In these circumstances we will ensure that suitable safeguards are in place to protect the information so it is treated with the same high standards as those applying in the UK/EEA.

How long do we keep personal data for?

Our policy is to only retain information for as long as it is required for the purpose or purposes for which we use it. We will determine how long to retain different data based on assessing (a) how long the information is needed for the purpose for which it was obtained and (b) the legal and regulatory requirements applying to retention. At the end of that time period, the data will be properly deleted.

We  will also retain data as to your use of our website for internal analysis purposes. This data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our services or we are legally obligated to retain this data for longer time periods.

Security of your personal data

We will treat your data with utmost care and take all reasonable steps to protect its security.

Please  remember, however, that no method of transmission over the internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security.

Your data protection rights

You have the following rights:

Right of access

  • You have the right to ask us for copies of your personal information.

Right to rectification

  • The right to have personal data about you rectified if it is inaccurate or incomplete. We will ensure that personal data is kept accurate and up to date as far as is reasonably possible. However, we do rely on you to ensure that information we hold about you is accurate and up-to-date.  Please inform us of any changes to your information.

Right to object

  • The right to object to some uses of personal data, such as direct marketing as set out above.  You also have the right to object to the processing of personal data based on legitimate interests or the performance of a task in the public interest.

Right to erasure

  • The right to request that we delete or remove personal data from our records where there is no legitimate reason for us to continue processing it. Where personal data is still needed for legitimate purposes, it will not be possible to delete that data and some requests may therefore have to be declined.

Right to restrict processing

  • The right to ‘block’ the processing of personal data in limited circumstances. This right may apply:
  • If the accuracy of your personal data needs to be verified;
  • If the legal basis for processing your personal data is disputed and needs to be considered by us;
  • If processing was unlawful but you do not want personal data to be deleted; or
  • If personal data is no longer required by us but you want the data to be retained for the purposes of a legal claim.
  • Right to withdraw consent

Right to data portability

  • You have the right to ask that we transfer the personal information you gave us to another organisation, or to you, in certain circumstances.

Where we process your personal data based on your consent, you have the right to withdraw that consent.

You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you. Where a right as set out in this section exists, if you wish to contact us to exercise please use the contact details in the Contact Us section. Please note these rights will only apply in so far as we are required to do so by the applicable law.

Making a complaint

If you feel that your personal data has not been handled correctly or you are unhappy with any of the responses that you receive from us regarding the use of your personal data, you may have the right to make a complaint to the regulator in your country of residence.

In the UK, you have the right to complain to the UK supervisory authority for data protection, which is the Information Commissioner’s Office (ICO). You can contact them as follows:

ICO Address:

Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF

ICO Helpline Number:

0303 123 1113

ICO website:

Governing law

This Privacy Notice has been written in accordance with English law.

Changes to our Privacy Notice

We will keep this Privacy Notice under regular review and will place any updates on this webpage. This Privacy Notice was last updated in July 2023.

Contact Us

For queries concerning this Privacy Policy, your personal information, or any questions on our use of the information, please contact us at:

To change your marketing preferences, please contact us at:

For all other Contact information, please visit: